Baby care brand Hello Bello introduced its newest collection in collaboration with Dr. Seuss. The new collection features Dr. Seuss Babies, a new brand with adorable baby versions of classic Dr. Seuss characters, and is available now at select Walmart stores and nationwide on Walmart.com. This brand-new line of everyday diapers and training pants combines the whimsical prints that make diapering routines fun with the premium functionality and affordable price points that caregivers seek.

Building off the success of Hello Bello’s Grinch collaboration last holiday season at Walmart, Hello Bello’s Dr. Seuss Babies diaper collection emphasizes the brand’s commitment to quality and care through tiny, thoughtful details that make a big difference. High-end performance features are wrapped in the colorful charm of the beloved Dr. Seuss books and characters, with the collection including seven cheerful prints across sizes Newborn through six. Engineered with plant-derived materials and made in the USA, these diapers offer up to 12 hours of leak protection with a soft, cloth-like feel.

“We’re so excited to bring the magic of Dr. Seuss to families in a way that blends nostalgia with everyday practicality,” says Annie Chen, head of marketing at Hello Bello. “This launch reflects our commitment to creating high-quality, joyful and sustainable products that parents can trust through every stage, and Walmart is the perfect partner to help us bring Dr. Seuss Babies to households across the country.”